Curricular Unit:Code:
Entrepreneurship and Innovation987EMPR
Year:Level:Course:Credits:
3UndergraduateBusiness Sciences3 ects
Learning Period:Language of Instruction:Total Hours:
Spring SemesterPortuguese/English39
Learning Outcomes of the Curricular Unit:
- To provide a better understanding of the main effects of entrepreneurship upon the competitive and external business environment (understand the relevance of new business creation in a globalization context; Understand the role of Innovation and Entrepreneurship as a response to the competitiveness phenomenon);
- To develop interactive skills that allow students to participate in classroom debates on entrepreneurship issues;
- Know the rules of intellectual property protection;
- Develop a Business Plan.
- To develop a critical analyze competences.
Syllabus:
- Innovation, Entrepreneurship and Competitiveness;
- Innovation, Technology and Business Opportunities;
- Technology and Entrepreneurial Capital;
- Business opportunities and analysis of competitive structure;
- Protection of Intellectual Property;
- Financial Planning of new Business;
- Investment Projects: an introduction.
Demonstration of the Syllabus Coherence with the Curricular Unit's Objectives:
With the topic "Innovation, entrepreneurship and competitiveness" intends to understand the role of Innovation and Entrepreneurship as a response to the competitiveness, to the change and to the economic growth. The contents “Innovation, Technology and Business Opportunities”, “Technology and Entrepreneurial Capital” and “Business opportunities and analysis of competitive structure” concerns to the understanding and domain of the applicability of technology and entrepreneurial capital, showing that the incentives for venture capital is a strategy for promoting entrepreneurship and technological innovation.
“Protection of Intellectual Property” is related with the knowledge of the rules of intellectual property protection, where patents are highlighted.
The syllabus “Financial Planning of new Business” and “Investment Projects: an introduction” are associated to the elaboration of a Business Plan, including ho
Teaching Methodologies (Including Evaluation):
Classes must have both theoretical and practical approach. Lectures lessons will be used for the introduction of theoretical concepts and the interrogative method for a reflection on the contents. The use of active method using examples and practical work will also be considered. There will be tutorial classes for the students. The student can be evaluated through continuous assessment or a final assessment. In the continuous assessment the student will do practical work and a written individual test.
Demonstration of the Coherence between the Teaching Methodologies and the Learning Outcomes:
The use of active methods using examples, the elaboration of practical exercises and the main concepts of the course are presented to the students that will allow them to understand the concepts of Entrepreneurship and Innovation. Through the lecture method and the interrogative method, the main content will be discussed that will allows students to use and be able to use the main concepts related to the objectives. Students also carry out a practical work with tutorial support teacher of the course that will allow students to acquire skills so they can properly prepare a business plan.
Reading:
FERREIRA, M. P., Santos, J. e Serra, F. (2008), Ser Empreendedor. Lisboa: Sílabo.
FREIRE, A. (2006), Inovação, Novos Produtos, Serviços e Negócios para Portugal, Lisboa: Verbo.
GASPAR, F. (2009), O Processo Empreendedor e a Criação da Empresa de Sucesso. Lisboa: Sílabo.
JARDIM, J. e Franco, J. (2019), Emprendipédia: Dicionário de Educação para o Empreendorismo. Lisboa: Gradiva.
OSTERWALDER, A. & Pignuer, Y. (2010), Business Model Generation. USA: John Wiley & Sons.
PRIESTLEY, D. (2018), Entrepreneur Revolution: How to Develop your Entrepreneurial Mindset and Start a Business that works. UK: John Wiley & Sons.
SARKAR, S. (2007), Empreendedorismo e Inovação, Lisboa: Escolar Editora.
TIMMONS, J., Adams, R. & Spinelli, S. (2015), New Venture Creation: Entrepreneurship for the 21st Century. NY: McGraw-Hill.
VILHENA, p. (2018). Os 12 desafios do Empreendedor. Lisboa: Sabedoria Alternativa.