Curricular Unit:Code:
Companies Management987GEMP
Year:Level:Course:Credits:
2UndergraduateBusiness Sciences5 ects
Learning Period:Language of Instruction:Total Hours:
Winter SemesterPortuguese/English65
Learning Outcomes of the Curricular Unit:
This Course is designed to introduce students to the concepts and techniques of organizational management, providing them with:
Knowledge of the main management schools and models;
Hability to understand organizational contexts and dynamics;
Critical capacity to understand and participate in the management process;
Knowledge and understanding of the areas and functions of organizational management;
Hability to plan and operate management tools.
Syllabus:
Corporation
Corporate theories
Corporate managment and corporate social responsability
International context
Corporate strategy fundaments
Corporate structure
Human resources
Marketing managment
Business plan
Demonstration of the Syllabus Coherence with the Curricular Unit's Objectives:
The Curricular Unit in linking the described learning objectives and syllabus will enable students to:
- Obtain knowledge and ability to understand the specific area of UC
- Apply knowledge
- Resolve issues related to the themes of U.C.
Teaching Methodologies (Including Evaluation):
Teaching: T/TP Classes and tutorials
Evaluation: Test and assignments
Demonstration of the Coherence between the Teaching Methodologies and the Learning Outcomes:
The conceptual exhibition, along with discussion of viewpoints and case studies allows students the knowledge and critical analysis of the issues addressed. Simultaneously the thematic nature of the work and enhance the ripening of individual work as well as issues concerning the scope of general skills, professional and theoretical.
Reading:
Lisboa, J. et al. (Coord) (2011). Introdução à gestão das Organizações. Vida Económica.
Shroeder, R. (1993), Operations Management, McGraw Hill, 4th Edition.
Bitner, M. J. e Zeithaml, V. A. (2000). Services Marketing (2nd Ed.). New -York, McGraw Hill.